You Can Now. Commended this project alongside
their June 2021 winners
Create an updated visual idenity for Pact Coffee using their famers as the main focus.
PACT aims to place farmers in the foreground, working with them directly, paying a 55% higher wage than with fair trade. The brief was to create artworks encompassing their ethical mission and at-source farmer stories through a variety of POS designs across their customer venues.
These stories have been displayed through scannable artwork concepts, creating illustrative designs allowing customers to connect instantly with the farmers stories and the brands mission.
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